The Big Idea
Through Social Media Camp, Social Media Club intends to not only serve the needs of Social Media Professionals to connect with, and learn from each other in the great tradition of BarCamp (which inspired the founding of our organization), but to reach beyond our community to serve the greater good.
We have big plans for Social Media Camp as an initiative of Social Media Club to provide basic Social Media Literacy skills to a wide array of professionals, office workers and everyday people. It is our version of an economic stimulus package, it is our jobs program. Going beyond the basic concept of the unconference, we will wed our peer to peer learning program with a single track of basic Social Media Skills training.
While each camp will be somewhat unique, it is our longer term goal to establish an educational program in our pre-programmed track that provides the unemployed and underemployed with the knowledge and skill they need to get ahead in their careers and support the broader social media programs of their employers. In short, we hope to use these camps as a place where people can improve their social media literacy and get a job putting those skills to work, or getting into a position where using Social Media skills at work helps you advance your career.
The pre-programmed Social Media Skills track will offer sessions in topics such as:
- Establishing a digital identity
- Managing a professional reputation
- Finding a job using Social Media
- Starting a blog/podcast/vlog
- Commenting in Social Media on behalf of an employer
- Maintaining Privacy
- Copyright and Creative Commons Licensing
- Developing a nose for “Crap Detection” (h/t to Howard Rheingold)
The Social Media Skills track and the Camp/Open Space sessions also provide a great reason for new learners to gather together with the old guard, to learn from each other, to network, to collaborate and perhaps even to start new companies. One of the great things about camps such as this is that you never know what is going to happen, but its always something magical.
Who Should Attend?
The event is open to everyone interested in learning about Social Media, whether for personal reasons or professional ones. We think that those who work in offices, those who run small businesses, and even those who do marketing and public relations for their companies will get great value from these events. Similarly, people who work in agencies, or who consider themselves Social Media professionals will find great reward not only learning from their peers in the more advanced topics offered during camp sessions as a part of the open space program, but will likely feel enriched by offering their insights to others as a session leader. Entrepreneurs and startups will also benefit from participating, not only by sponsoring the event to increase awareness, but also by offering sessions to discuss their user’s needs and gaining feedback that will improve their products/services.
While other sectors of the economy are surely down, Social Media is one of the few that continues to see a rise in spending. So if you are unsure about whether social media will help your business or career, this is a great opportunity to come find out what all the commotion is about, learn how it can work for you and pick up some valuable skills that will make a difference for your business and your career.
Background / Contact
Social Media Camp, at least this variant, was imagined by Chris Heuer, Social Media Club’s Founder and Chairman. Chris participated in the first BarCamp and created Brainjams as a way to explore peer to peer learning in various formats. This community focused organization became Social Media Club in 2006.
Many other great people around the world have hosted their versions of Social Media Camp. There is no right or wrong way to do it really, as long as it is done with respect and consideration for the community who participates in making it happen. Some are free, some are paid and some are offered in the tiered ticketing that is favorited by Chris.
If you would like to sponsor, or support Social Media Camp, in your local community or more broadly around the globe, please contact us via email at firstname.lastname@example.org